desk with laptop pen and notebook Sydney copywriter.jpg

looking for meaningful words that create engagement?

Word Winnow is your copywriting service for women in business who are ready to light up hearts and minds through written content.

Attract the right kind of people whilst simultaneously giving your reader the Oprah Ah Ha moment.

Let me write for you.

xx Phillippa

 
 
 

Hi, I’m Phillippa,

I write words for women in business who want to make their reader feel lighter, brighter and understood.

Words are the connection between your businesses’ branding and images. Let’s tie it all into a neat, irresistible bow for your target market.

Want to know more about why I write for businesses just like yours?

 
 
 
 
 
 
CLIENT REVIEW” -

Philippa has been an incredible asset to my business. She has assisted me with blogs that communicate the most common topics in a gentle and nurturing manner.

I love the way she has turned my sometimes messy dot points into works of art that provide depth and understanding.

Content creation can be difficult to create and stand out, but Phillippa exceeds my expectations every time. She is dedicated, hardworking and produces an incredibly high standard of work. Thank you Phillippa, I would honestly be lost without your support
— Kelly Martin Sleep Consultant
 

‘WINNOW’

It’s what I do with words. I sift them, separate the valuable gems and hand pick only the best for you.

What does the name Word Winnow mean? The name came about when brainstorming a suitable business name that would accurately represent my writing approach. During my search I came across the word ‘Winnow’ and knew it was perfect.

The definition of Winnow; Find or identify a valuable or useful part of something. To sort or separate something. To make a list of possible choices smaller by eliminating less desirable choices.

 
word winnow blog journal Sydney copywriter

read my latest blog

xx Phillippa

 
 
CLIENT REVIEW”
I love working with Phillippa. She is truly a talented writer and also so sweet as a person.

She has been writing for me for quite some time and I have engaged Phillippa’s copywriting services for my entire website copy, welcome client packet and so many other projects.

When I say this girl is talented she is.

Take a look at my website to see how amazing she crafts together words that sound like a perfect masterpiece.

When working with Phillippa you will immediately fall in love with your content.

I highly recommend Phillippa to anyone looking for a creative writer who will make your clients love what they are reading.
— Justyna- Eco Conscious Living & Co.
 
 
CLIENT REVIEW”

- “Working with Phillippa has been one of the best decisions I made for my business.
From the very first phone call before we started working together, there was a genuine interest and care in my business.

She really understood not only how I wanted to position my brand, but also the vision I have for the future. The steps I’ve taken in growing Uplifting Studios to what it is would simply have not been possible without Phillippa.
I trust her fully and wouldn’t hesitate to recommend her services. She’s a real gem.
— Annie Gichuru- Uplifting Studios
 
 
 
CLIENT REVIEW”

—“From early on in my business I wanted the words on my product packaging and website to make my visitors smile. I had an idea of the tone that this would take, but the actual process of creating those words is where I continued to get stuck. That’s where Phillippa came in and worked her magic.

The process of working with a copywriter was new to me, but something that I really enjoyed doing. I am a bit of a perfectionist, so my biggest concern was that I might not like the results.

The first draft from Phillippa was brilliant. She gave me multiple versions, each with a slightly different tone that helped to gauge our direction.

We sell a product that is a bit different to other fitted sheets and so describing them without boring our reader in the process is absolutely crucial. I frequently get comments about our product descriptions and I firmly believe it has had a significant impact on our ability to convert sales.

I cannot wait to work with Phillippa again soon!
— Kellee- Little Human Linens
 
 
 
 
 

I respectfully acknowledge the Darug people, the Traditional Custodians of the land I live and work on. I acknowledge and pay respect to the past, present and future Traditional Custodians and Elders of this nation and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.